Jiménez-Sánchez M, Fraile M, & Lobera J. (2022). Testing Public Reactions to Mass-Protest Hybrid Media Events: A Rolling Cross-Sectional Study of International Women’s Day in Spain. Public Opinion Quarterly

Abstract. The configuration of protests as hybrid media events not only enables them to reach wider audiences but also favors the transformation of those audiences into active publics. In this increasingly common scenario, our study proposes a set of indicators to scrutinize how the public reacts during such hybrid media events, and to test such reactions in light of the mass protests that took place in Spain to mark the 2019 International Women’s Day (IWD).